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On the Edge

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Marketing Resources

Website Accessibility Statement

Website Accessibility Statement

A website accessibility statement is the first step towards ADA compliance. The American with Disabilities Act (ADA) prohibits discrimination of users based on disability—and non-compliance puts you at risk of lawsuits, legal fees, and other headaches. The statement...

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What Makes a Website ADA Compliant?

What Makes a Website ADA Compliant?

The Americans with Disabilities Act  (ADA) requires websites to follow specific guidelines to increase viability and accessibility. Ensuring a site is ADA compliant might seem complicated, with guidelines that are hard to follow, but that is not true. Advice on how to...

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Website Re-design Checklist

Website Re-design Checklist

If you are considering a website redesign, here is a checklist of what to consider. Research. Start to find websites that you like and bookmark them - make a list. Notate what you like about each one. Budget.  How much are you willing to spend on this project. Keep in...

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Is SEO Industry Specific?

Is SEO Industry Specific?

We’ve been around for quite a while now, and in our time we have dealt with and ranked sites from all different types of business, in many different places, with different end goals in mind. In terms of healthcare we have worked with medical doctors, chiropractors,...

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SEO for Multiple Locations

SEO for Multiple Locations

Today businesses can hardly survive without the assistance of SEO services. When it comes to the companies that need their websites promoted to customers in multiple geographical locations, the focus on particular SEO services goes beyond the standard strategies. For...

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Social Media Giveaway May 2020

Social Media Giveaway May 2020

Social media is a way of communicating directly with your audience; a tool that businesses can use. Consistency is probably the hardest part for businesses when it comes to maintaining their social media presence. Our social media team has a process we follow each...

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Ideas for Small Business

Ideas for Small Business

During this unprecedented time, we have seen some of our client’s businesses struggle with a lack of foot traffic, events canceled, and people not spending money out of fear and panic. Some businesses have shut down while others change to “by appointment only”. Let’s...

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