On the Edge
Marketing Resources
SEO: Sustainable Organic Results
Experienced SEO for Your Company A lot of business owners are left asking us the same questions. Things like, how can you get more traffic to your website? What exactly is search engine optimization and how can you improve your own? Is there a best way to increase...
How to Use Chatbots to Win New Business
Many people today enjoy chatting online to learn more about a product or service instead of picking up the phone and calling sales. It’s one of the fastest growing way we’re communicating online. The anonymity chatbots afford users creates a challenge for the sales...
Top 4 Most Valuable Internet Marketing Techniques to Drive Traffic
First, let’s determine what doesn’t work in Internet Marketing. Most companies approach marketing online by first building a big pretty website. Then, spend a lot of money on search engine optimization tactics. They implement confusing pay-per-click strategies and...
Evergreen Content Marketing Strategy Using Q&A Videos
Video is an important piece to the overall marketing strategy for any business. 72% of businesses say video has improved their conversion rate. There is a saying that video is the fastest way to build trust with your audience. Video lets them see you, your team, and...
The Ins and Outs of Free Online Images
Use Images in Blogs We live in a visual world. In a sea of words, images are used to draw attention to information even before any reading begins. An image along with the title or caption helps a reader decide if the information is worth reading. In marketing, this...
16 Social Media Strategy Ideas You Can Use Now
Social media is constantly changing, and every industry is a little bit different. Having a strategic plan for content and where to post that content is an important first step. Many businesses know they need to be on social media but don’t always see the value. Just...
SEO: Is it Worth Keeping Your Old Blog Content Around?
Writing a blog post can be a challenge. It is hard work, but afterward, you’re probably proud of what you have created. No way are you ever going to throw those beautiful articles away, right? But what should you do with blog posts that are really, really old? Why You...
Target Visitors Using WordPress SEO
Target Visitors Using Wordpress SEO Getting visitors to your website is one of the most vital things you need to do; if you have until now found it difficult to do, you should look into Wordpress SEO (Search Engine Optimization). If you haven't heard of Wordpress...
How to Make Social Media Connections More Responsive to Your Content
Get your audience to like and trust you by helping them solve their problem(s) and grow their business. The best sharable social media content revolves around your audience’s pain points. This takes a little creativity and imagination. Blogging Blogging is part of...
What is SEO?
Get the Edge on Your SEO As the world grows ever more connected and the internet becomes more technical and complicated, it can be intimidating to try and keep up with Google’s best practices, latest updates, and the search engine optimization world as a whole. But if...
How To Optimize Your Marketing Mix
Marketing is a tricky business that is always changing, but one thing is for sure: just one method of marketing is not going to cut it. You have to have a balanced marketing mix to succeed. Today we are going to help you optimize your marketing mix for your...
SEO: Finding Effective Ways To Understand Google Analytics
Sophisticated digital marketing efforts and promotional tools are playing a more important role in advertising and SEO efforts than ever before. Finding ways to make it easier to understand Google Analytics can ensure that business and organization owners are better...
