Digital Marketing Agency Chapel Hill
If your business is truly interested in seeing consistent traffic growth month after month, you need to have a solid search engine optimization campaign behind you. We utilize highly researched conversion-focused techniques in our approach to SEO, and that has allowed us to build strong campaigns that see consistent growth for our client’s search engine rankings month after month. We do intense keyword research before we work on improving your rankings to guarantee we are bringing the highest quality visitors to your website and not unrelated traffic that you don’t care for. Learn more about SEO services.
Local SEO Chapel Hill
Ensuring your local business has a good search engine optimization plan behind the scenes is so important for driving your most valuable clients to you. You want to rank as high as possible in your immediate area for your services or products, that’s where most of your business will usually come from. Google pushes local rankings very hard – a well-optimized Google My Business profile is incredibly important for your local SEO and that alone can drive huge amounts of high-quality traffic to your website. Having an accurate local presence will also help people find your location if you have one and make you look more credible as a business. Learn more about local search engine optimization.
Is your business being plagued by negative reviews or search engine results? It’s important to keep an eye on customer feedback and respond to reviews for that real personal touch. It can be something as simple as a misunderstanding that needs to be rectified or as complex as an anonymous review that can’t be deleted and needs to be buried in the search results. We can closely monitor your business reviews and actively take steps to thank people or seek further information so we can make their experience better! We understand just how hard you work to be the absolute best for your customers, and we want to help you maintain that reputation online and across the board.
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Chapel Hill Marketing Services
Social Media Marketing
Social networking is only growing in popularity as time goes on, at this point it’s one of the most powerful digital marketing tools you can use. When you have the team at Edge Digital handling all your social media management, you can focus your energy on running your business as efficiently as possible. Our expert social media managers will ensure that your social media profiles are boosting engagement and growing your band. Learn more about social media marketing.
Though it’s been around for a while, email marketing is still one of the best ways to connect directly to both customers and prospective customers. Properly set up email marketing will be able to increase customer retention and even the frequency of how much they do business with you. Email marketing is your chance to solidify your brand, expose customers to new services or products, send out sale alerts, and connect with customers directly. Learn more about email marketing.
To successfully market any company, you need to have a healthy amount of high-quality content to use. Most people find video to be the most engaging form of digital content so it’s great to use if you can. A video shows part of the business and the people there directly. Video advertising is preferred for anyone looking to inform, educate, or entertain your visitors as much as possible. Learn more about video marketing.
Paid Advertising Chapel Hill NC
Pay Per Click Management
The internet is filling up with harder competition at all levels from local to national, almost everyone has an active presence on the internet and is working hard to boost conversion, making it more and more challenging to get the impact you want to online. Sometimes, despite your best efforts, you still struggle to get in front of a particular target audience. Pay Per Click is the one way you can guarantee your target audience is going to see your business in the search results for your target keywords. If you want immediate results and traffic from your ads, PPC is a great way to go. Learn more about Pay Per Click Marketing.
Social Media Advertising
Advertising on social media is such a powerful tool for your business. Facebook has more than 2 billion monthly unique visitors, for example, there’s no shortage of potential audience out there. Social media is the new norm in our digital world, and this extensive use has led to some incredible advancements in advertising targeting. A well-managed social media advertising campaign can drive a lot of business to you with a fantastic return on investment. Learn more about social media advertising.
Custom Website Design
Chapel Hill Web Design Experts
Your website is an incredibly valuable digital asset that conveys who you are as a company and what you do directly to your customers and clients. We use WordPress as the base for all the custom mobile-optimized websites that we create. Not much makes your business look worse than someone searching for you and either finding absolutely nothing or some website that is so unattractive they navigate away immediately. You need to have a website that makes you proud for others to see and will drive customers and conversions for you. Learn more about website design.
Conversion Rate Optimization
Conversion rate optimization is going to support your site’s performance drastically by working to ensure the highest number of site visitors possible are converted to actual paying customers for you. A good CRO campaign will result in higher sales numbers and click-through rates all with the same amount of overall traffic to the site. Learn more about conversion rate optimization.
Once you have your website ready to go it’s so important you find a reliable host for it, someone that will always maintain your digital presence. We’ll ensure your website is serving quickly, we have regular full backups going, and uptime monitoring to ensure it is always up. In the event your website goes down or has an issue we can get a backup in its place very quickly before most people will ever even notice anything. Learn more about website hosting.
One of the three corners of Research Triangle Park, Chapel Hill is a bustling business center in central North Carolina. The University of North Carolina and the UNC Healthcare System both call Chapel Hill home, they are massive parts of the entire state economy. Chapel Hill is both a great place to just live your life and to do business. It has all the business and economy of a large city, and you’re right down the road from the capital of Raleigh. You’re never too far from a small town or nice quiet area though, never forget.
Edge Digital is here to take care of all of your digital marketing needs. We’ve spent a long time doing business and making connections around the Chapel Hill area and beyond, we’re proud to become part of the communities that we are. Could our Pay Per Click services be for you? Or our social media marketing? What about our SEO services? We offer a wide variety of services, a combination of all of them could do amazing things for your business!
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