Digital Marketing Agency Durham
Search engine optimization could be your key to consistent business growth. We use our proven techniques to put together a search engine campaign for your business that we feel will have the most impact, and we monitor that over time and adjust as needed. Learn more about SEO services.
Durham Local SEO
For a small business having solid local search engine optimization is going to be a huge driving factor for your business. You want to rank as high as possible in the Durham area for your services or products, that’s where most of your business will usually come from. Google pushes local rankings very hard – a well-optimized Google My Business profile is incredibly important for your local SEO and that alone can drive huge amounts of high quality traffic to your website. Having an accurate local presence will also help people find your location if you have one and make you look more credible as a business. Learn more about local search engine optimization.
Is your business being plagued by negative reviews or search engine results? It’s important to keep an eye on customer feedback and respond to reviews for that real personal touch. It can be something as simple as a misunderstanding that needs to be rectified or as complex as an anonymous review that can’t be deleted and needs to be buried in the search results. We can closely monitor your business reviews and actively take steps to thank people or seek further information so we can make their experience better! You work hard to give your customers a good first impression and we want to help you maintain that.
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Digital Marketing Services
Social Media Marketing Durham
As you likely know social media is only getting more popular as time goes on, it’s almost a necessity to be active on it today. When you have the team at Edge Digital handling all your social media management, you can focus your energy on running your business as efficiently as possible. Our social media experts are masterful when it comes to drawing engagement and boosting your brand. Learn more about social media marketing.
Though it’s been around for a while, email marketing is still one of the best ways to connect directly to both customers and prospective customers. A good email marketing campaign will not only help you retain your customers but even increase the frequency of how much they do business with you. Email marketing is your chance to solidify your brand, expose customers to new services or products, send out sale alerts, and connect with customers directly. Learn more about email marketing.
Any business needs to have a good stash of high-quality content to use on all digital marketing avenues. Video marketing is far more engaging that most other types of digital marketing. A video shows part of the business and the people there directly. Video advertising is preferred for anyone looking to inform, educate, or entertain your visitors as much as possible. Learn more about video marketing.
Paid Advertising Durham NC
Pay Per Click Management
The internet is filling up with harder competition at all levels from local to national, almost everyone has an active presence on the internet and is working hard to boost conversion, making it more and more challenging to get the impact you want to online. Sometimes, despite your best efforts, you still struggle to get in front of a particular target audience. Pay Per Click ensures you are getting in front of your ideal target audience for the exact keyword(s) that you select. If you want immediate results and traffic from your ads, PPC is a great way to go. Learn more about Pay Per Click Marketing.
Social Media Advertising
Advertising on social media sites can be incredibly powerful for your business. Facebook, for instance, features 2 billion+ monthly users. Social media is the new norm in our digital world, and this extensive use has led to some incredible advancements in advertising targeting. A well-managed social media advertising campaign can drive a lot of business to you with a fantastic return on investment. Learn more about social media advertising.
Custom Website Design
Durham Web Design Experts
It’s important that all business owners realize your website is likely your most valuable digital asset, it should tell customers exactly who you are and what you do. We use WordPress as the base for all the custom mobile-optimized websites that we create. Not much makes your business look worse than someone searching for you and either finding absolutely nothing or some website that is so unattractive they navigate away immediately. Do you feel like your website is converting leads as well as it should? Learn more about website design.
Conversion Rate Optimization
With conversion rate optimization our goal is to increase your sales simply by making your current traffic convert better. A good CRO campaign should be able to increase your click-through rates and sales without having to increase the actual number of visitors that are finding and coming to your site. Learn more about conversion rate optimization.
Once you have the perfect website created, it’s important you find a reliable place to host it. Reliable hosting is nearly as important as the website itself, how can business be driven to you if your website is always down or having issues for some reason or another? Edge Digital can handle your security, backups, uptime monitoring, extremely fast hosting, and everything your website needs. In the event your website goes down or has an issue we can get a backup in its place very quickly before most people will ever even notice anything. Learn more about website hosting.
You may think Durham, NC to be small but it’s actually the 7th biggest municipality in North Carolina and the biggest town we have in the entire state. On top of that, it’s one of the top 5 fastest-growing municipalities in the country! With the sheer amount of people that live in and go through the area, it’s a prime location for any and all types of businesses to thrive.
Edge Digital is here to take care of all of your digital marketing needs. We’ve spent a long time doing business and making connections around the Charlotte area and beyond, we’re proud to become part of the communities that we are. Could our Pay Per Click services be for you? Or our social media marketing? What about our SEO services? We offer a wide variety of services, a combination of all of them could do amazing things for your business!
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