Digital Marketing Agency Raleigh
SEO in Raleigh NC
If your business is truly interested in seeing consistent traffic growth in the market month after month, you need to have a solid, targeted Raleigh search engine optimization campaign behind you. We utilize highly researched conversion-focused techniques in our approach to SEO, and that has allowed us to build strong digital marketing campaigns that see consistent growth for our clients’ search engine rankings month after month. We do intense keyword research before we work on improving your rankings to guarantee we are bringing the highest quality visitors to your website and not unrelated traffic that you don’t care for. Learn more about RALEIGH SEO services as part of YOUR Raleigh Digital Marketing campaign strategy.
Raleigh Local SEO
For any small business, your local search engine optimization can be what is going to make or break you. The goal here is to get your website ranking as well as possible in and around your immediate area for all the products and services that you may offer. Google, for example, pushes on these hyper-local rankings very hard – no doubt you’ve noticed more often or not when searching for a product or service you get the GMB map listings at the top of your search results.
Google My Business & Maps Listings
The Google my Business profile is the perfect tool to help and local businesses really get a boost in those maps and in all local search results. Good GMB rankings in the Raleigh NC area can drive an entire business on its own, being strong in your local search results gives you a ton of credibility. The Google Maps & GMB listing should be an important part of any local business digital marketing strategy. Learn more about local search engine optimization.
Is your business being plagued by negative reviews or search engine results? It can be something as simple as a misunderstanding that needs to be rectified or as complex as an anonymous review that can’t be deleted and needs to be buried in the search results. We can closely monitor your business reviews and actively take steps to thank people or seek further information so we can make their experience better! You work hard to give your customers a good first impression and we want to help you maintain that.
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Additional Raleigh Digital Marketing Services
Social Media Marketing in Raleigh NC
Social networking is only growing in popularity as time goes on, at this point, it’s one of the most powerful digital marketing tools you can use. When you have the team at Edge Digital handling all your social media management, you can focus your energy on running your business as efficiently as possible. Our social media experts are masterful when it comes to drawing engagement and boosting your brand. Check out our Edge Digital Facebook presence. Social Media is an integral part of any digital marketing campaign in Raleigh or any of our other strategic areas. Learn more about Raleigh social media marketing.
Email marketing is still easily one of the most effective ways of connecting with customers and prospects alike. Properly set up email marketing will be able to increase customer retention and even the frequency of how much they do business with you. Email marketing can be a STRONG addition to your Raleigh digital marketing strategy. It is your chance to solidify your brand, expose customers to new services or products, send out sale alerts, and connect with customers directly. Learn more about email marketing in Raleigh NC.
To successfully market any company, you need to have a healthy amount of high-quality content to use. Video marketing is one of the most powerful and direct ways you can connect with people online, it just offers so much more engagement than most kinds of digital marketing content. A video shows part of the business and the people there directly. Video advertising is preferred for anyone looking to inform, educate, or entertain your visitors as much as possible. Look at all the various video outlets that exist – with new ones popping up daily. Should video be a part of YOUR digital marketing strategy? Learn more about Raleigh video marketing.
Paid Advertising in Raleigh, NC
Pay Per Click Management
The internet is filling up with more difficult competition at all levels from local to national, almost everyone has an active presence on the internet and is working hard to boost conversion, making it more and more challenging to get the impact you want to online. Sadly, the Raleigh Triangle market is far more competitive than many other areas. Sometimes, despite your best efforts, you still struggle to get in front of a particular target audience with basic digital marketing. Pay Per Click ensures you are getting in front of your ideal target audience for the exact keyword(s) that you select. PPC is best if you are looking for immediate results and a fast return on your digital marketing investment. Learn more about Pay Per Click Marketing.
Social Media Advertising
Advertising on social media sites can be incredibly powerful for your business. Take Facebook for example – they boast more than 2 billion monthly active users. FB is a huge digital marketing target audience. Social media is the new norm in our digital world, and this extensive use has led to some incredible advancements in advertising targeting. Facebook allows you to narrow down your target audience to things like zip code, demographics, etc. A well-managed social media advertising campaign can drive a lot of business to you with a fantastic return on investment. We make attention-grabbing, engaging advertisements. Learn more about social media advertising.
Custom Website Design in Raleigh NC
Raleigh Web Design Experts
Your website is an incredibly valuable digital marketing asset that conveys who you are as a company and what you do directly to your customers and clients. Your website should almost ALWAYS be the foundation for your digital marketing campaign strategy. We utilize WordPress to build all our fully mobile responsive custom websites, it gives us the flexibility we need to optimize all things related to SEO and have control over every aspect of the website. Not much makes your business look worse than someone searching for your services or company – and either finding absolutely nothing or some website that is so unattractive they bounce away immediately. You need to have a targeted, focused website that makes you proud to have others see and will drive customers and support conversions for you. Learn more about our high-converting Raleigh web design.
Conversion Rate Optimization
Conversion rate optimization (CRO) is going to support your site’s performance drastically by working to ensure the highest number of site visitors possible are converted to actual paying customers for you. A good CRO campaign should be able to increase your click-through rates and sales without having to increase the actual number of visitors that are finding and coming to your site. Learn more about conversion rate optimization.
Once you have the perfect website created, it’s important you find a reliable place to host it. Reliable hosting is nearly as important as the website itself, how can business be driven to you if your website is always down or having issues for some reason or another? At Edge Digital we take care of all the dirty work with hosting and work hard to ensure 100% uptime, regular updates, and security checks, regular backups, everything you need. In the event that your website goes down or has an issue, we can get a backup in its place very quickly before most people will ever even notice anything. Learn more about website hosting.
Raleigh is the capital of the state of North Carolina, it’s also the second-largest city behind only Charlotte. The city of the oaks is one of the fastest-growing cities in the entire country. Among many other things, Raleigh is home to North Carolina State University, part of Raleigh Triangle Park (RTP). The city of Raleigh has been the capital since 1788, it’s not new here. Raleigh has an absolutely booming business economy, it’s heavily populated with businesses of all types. The Raleigh market is an invaluable one to get a piece of.
Edge Digital is here to take care of all of your digital marketing needs. We’ve spent a long time doing business and making connections around the Raleigh area and beyond, we’re proud to become part of the communities that we are. Could our Pay Per Click services be for you? Or our social media marketing? What about our SEO services? We offer a wide variety of services, a combination of all of them could do amazing things for your business!
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