Get the Edge on Your SEO
As the world grows ever more connected and the internet becomes more technical and complicated, it can be intimidating to try and keep up with Google’s best practices, latest updates, and the search engine optimization world as a whole. But if you are able to take full advantage of it, SEO can be the greatest tool in your entire marketing toolbox. Showing up on the first page for your primary keywords is like striking gold. Search Engines get millions of requests per day, they’re a true gold mine of new customers, audience, and engagements.
At Edge Digital, we use a comprehensive and systematic approach to ensure that your SEO will directly lead to growth and success in your business. We have a team of experts that work with a huge variety of different factors that go into your total SEO profile so that you can get the absolute best optimization and results. Through SEO we can help you build a strong foundation for your inbound marketing initiatives.
Enhance Brand Awareness
Getting those top positions in search engine results for your keywords translates directly to more exposure for your business and subsequently your website. Growing your brand in the ultimate goal.
Increase Your Website Traffic
The top few results in any search engine get the overwhelming majority of the clicks on the entire page, it’s well worth the work to try to attain good rankings for your high-traffic keywords.
Get the Edge on your Competition
Rank higher than your competition and get those clicks that they’re getting instead of you in those top ranking spots. Doing so will directly lead to more clicks, leads, and customers.
Increase Conversion Rates
Better organic rankings mean more web traffic, and that will lead to higher-quality traffic and conversion rates.
A majority of web searches now come from mobile devices, we will ensure that your site is easy to navigate and keeps users happy
SEO is extremely cost-effective
Dollar for dollar, a well-run SEO campaign is one of the most profitable marketing strategies you can use.
What IS SEO?
In a nutshell, SEO is optimizing all the signals on and to your website to increase your position in search engines like Google, Bing, Yahoo, DuckDuckGo, and more. First off is just having a good base website that is user-friendly and allows bots to crawl it. Mobile-friendly websites are a must-have these days, on top of being fast and secure. Your website also needs to consist of unique and well-optimized content, good content is the base of your SEO so this has to be done right. These are the base of all of your on-site optimization, among many other small factors Lastly you have to gain citations, links, and references from other websites with good strength. These are your off-site signals that let search engines know you are who you say you are, they will directly reflect in your position and rankings in the map listings as well. It takes both on and off-site optimization to see good search engine optimization results, we encompass every single factor we can in our SEO so that we can boost rankings as much as possible.
Why it’s Time to Get Your Digital Edge on your Company’s SEO
You Just Don’t Have the Time to Manage Your SEO or Digital Marketing Campaign
Just like with many aspects of your business from accounting to physical marketing, sometimes you need the pros to take over for you. Some areas of business just require skill and expertise that you may not have or have time to learn. If you truly want good results from your SEO you need to have full-time attention paid to it.
You Feel Like You Have a Great Website, Just No Traffic Coming to it
You can have the absolute best-looking website in the world, but it’s not going to lead to a single sale if you don’t get any visitors to it. A great website will certainly help you convert people once they do get to your site, but they have to be able to find you first! That’s where SEO comes in, we get you ranking high in Google and that leads directly to organic traffic coming to your site.
Your Website Just Isn’t Coming up Well on Google
Search engine algorithms are changing constantly, and you have to keep up with these changes if you want to be able to maintain a solid search engine presence. Not only does it take work to get these good rankings, but it takes arguably even more work to maintain these high rankings. Everyone ranking underneath you is theoretically looking to pass you and take your rankings, just as you are with those above you. Investing in Search Engine Optimization is investing in your business for the long-term. Our SEO team stays on top of all Google updates and your website rankings, leading to the best results and success possible for your organic rankings.
Phillip Worrell, SEO Manager
You can have the best website out there, but if no one sees it, what good is it? Phillip is our go-to guy for getting our SEO clients’ websites seen by more potential customers. Phillip uses everything from link building & keywords to metadata and more to get results!