by Kim Adamof | Jun 6, 2022 | Digital Marketing
March 2022 was Google’s big announcement. Is your business ready? Meet the next generation of Google Analytics As of October 14, 2020, a Google Analytics 4 property became the default for new analytics accounts. Universal Analytics refers to the previous...
by Kim Adamof | May 24, 2022 | Marketing Tips
Using Google as a tool to keep your home services business running with a constant flow of leads is vital. You either have an in-house marketing team or outsource to a PPC vendor or marketing agency. Over the past several months, have you noticed the number of leads...
by Kim Adamof | May 9, 2022 | Search Engine Optimization
What is guest posting? Is guest posting beneficial for your business? What are the positive benefits of guest posting for SEO? These are all common questions for digital marketers and, whether or not you’re an SEO expert, there’s always something one can...
by Kim Adamof | Apr 18, 2022 | Search Engine Optimization
As a business owner, you know that staying visible in your local community is important. But how can you make sure potential customers find you when they’re searching for businesses like yours online? One marketing tactic is focusing on how to boost your local...
by Kim Adamof | Dec 6, 2021 | Search Engine Optimization
As the world’s most popular search engine, Google’s developers understand that as customers’ requirements evolve, so should Google’s ranking algorithm. As a result, Google must determine which material is relevant and valuable to a...