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One Document You Need When Hiring a Marketing Manager or Agency

As a business owner looking for a digital marketing agency, you can have one piece of paper that will save you and the new agency loads of time. In this video, Kim Adamof of Edge Digital explains what should be on this piece of paper and why it's essential. A list of...

3 Simple Secrets To Improve SEO

Many factors go into a website to show in search engine results. Search algorithms are constantly adjusted, but if you implement these secrets, you can insulate the site from riding the waves of page 1 to page 4 to page 2, etc. Secrets to Improve SEO Secret #1: Image...

Google Analytics – One Metric To Monitor

When you look at your Google Analytics report, do you know what all those numbers mean? Do you know which numbers are the most important to increase your business? In this video, Kim Adamof of Edge Digital explains one particular metric to track that translates into...

You Can’t Win If You Can’t Score

Do you want to win more business? That's a big YES. What's the answer to the big question, "what is it going to take to win?" The bottom line is having a plan. We have found that home improvement companies that utilize all four marketing strategies are the biggest...

Google’s New Tool To Help Manage Reputation

Recently, Google released a tool that allows Google My Business accounts to manage the removal request of Google reviews one by one and get status updates on the request. This new tool comes after a study found that people are 40% less likely to trust online reviews...
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Social Media

hands on keyboard, cup of coffee

#EDGEsocial // Social Media Marketing

Edge Digital’s social media management service is designed to keep you in total control of your messages across various social media networks, and is based on understanding your unique brand and objectives. As with everything, one size rarely fits all and so our social media service puts the focus clearly on what matters most to your company.

Social Media is one tool in your marketing tool belt, but it isn’t as simple as it looks.

Businesses need help…

  • Learning a platform, such as Instagram, and deciding if it’s a viable tool to spend time on
  • Finding and creating unique content – images and videos
    Selling – but not selling
  • Not wasting money on ineffective messages and advertising
  • Getting attention and followers. Are your posts reaching the right people?
  • Posting consistently – social media is always hungry
  • Deciding on WHO should handle the social media. Should you outsource, hire staff, or post yourself?
  • Evaluating content to know what works and doesn’t work
couple looking at phone
couple looking at phone

Businesses need help…

  • Learning a platform, such as Instagram, and deciding if it’s a viable tool to spend time on
  • Finding and creating unique content – images and videos
    Selling – but not selling
  • Not wasting money on ineffective messages and advertising
  • Getting attention and followers. Are your posts reaching the right people?
  • Posting consistently – social media is always hungry
  • Deciding on WHO should handle the social media. Should you outsource, hire staff, or post yourself?
  • Evaluating content to know what works and doesn’t work
hand holding phone and typing on keyboard

#EDGEsocial // How We Can Help

Social media Strategy Plan. Many businesses start posting and miss the very first step – a written Social Media Plan that includes their brand’s strategy and voice, why use a specific platform, how to create content, when to post, what to post, and who will post. Our Social Media Experts can craft a detailed Social Media Strategy Plan that will give you an edge over your competitors.

Organic Social Media Content. As a business owner or marketing manager, you need help with consistent content so you can stay focused on more important tasks, like growing your business. Trusting someone who knows what it takes to create engaging, purposeful content gives your business a boost in traffic and, ultimately, sales. We come up with the ideas, topics, graphics, videos, and develop the social media calendar.

hand holding phone and typing on keyboard

#EDGEsocial // How We Can Help

Social media Strategy Plan. Many businesses start posting and miss the very first step – a written Social Media Plan that includes their brand’s strategy and voice, why use a specific platform, how to create content, when to post, what to post, and who will post. Our Social Media Experts can craft a detailed Social Media Strategy Plan that will give you an edge over your competitors.

Organic Social Media Content. As a business owner or marketing manager, you need help with consistent content so you can stay focused on more important tasks, like growing your business. Trusting someone who knows what it takes to create engaging, purposeful content gives your business a boost in traffic and, ultimately, sales. We come up with the ideas, topics, graphics, videos, and develop the social media calendar.

Social Media Monitoring. Our social media team will monitor all the social networks, making sure that you know who’s talking about you, what they’re saying and what they think, and whether it’s positive or negative. This ensures that you are always ahead of the conversation, ready to contribute whenever you need to.

Paid Social Advertising. Besides organic social media content, social ads are used to improve your presence or generate interest in a new product or service. Our clients have seen tremendous growth from incorporating paid ads along with organic posts on Facebook, Instagram, Twitter, and LinkedIn.

Reporting and Analysis. Our team can interpret data to uncover the best content, posts, audiences, and more. We provide a professional analysis in plain English so you are informed of your social media results.

business people looking at keyboard
business people looking at keyboard

Social Media Monitoring. Our social media team will monitor all the social networks, making sure that you know who’s talking about you, what they’re saying and what they think, and whether it’s positive or negative. This ensures that you are always ahead of the conversation, ready to contribute whenever you need to.

Paid Social Advertising. Besides organic social media content, social ads are used to improve your presence or generate interest in a new product or service. Our clients have seen tremendous growth from incorporating paid ads along with organic posts on Facebook, Instagram, Twitter, and LinkedIn.

Reporting and Analysis. Our team can interpret data to uncover the best content, posts, audiences, and more. We provide a professional analysis in plain English so you are informed of your social media results.

Get an Audit of Your Social Media.

See what’s working and what can be improved.

Ready for a Social Media Audit?